The most important thing your pitch should include is your blurb. Really, it doesn’t need to be that different from your query letter, a short, compelling description of your book. Everyone is different, very different, when it comes to what makes a successful pitch. I think it’s Janet Reid who has posted on the subject, and what she’s looking for is different from what I want to see. All that being said, if you give a short, compelling pitch you’ll win an agent over every time.
Here are my tips for pitching successfully.
- Bring along your query, a short 1-2 page synopsis, and the first chapter of your book. Have it out when you sit down in case the agent finds it easier to read off that.
- When you sit down, introduce yourself and take a moment to ask the agent how she’s doing or how she’s enjoying the conference. In other words, a few seconds or a minute of small talk tends to break the ice and make everyone a little more comfortable.
- Start your pitch with your title and genre, then give your blurb. Your blurb should not go on and on. It only needs to be a written paragraph, and if it’s easier for you to read it go ahead and read it.
- Have questions. In other words, use your time wisely. When authors pitch to me I’ll often ask questions about the book, but I always ask the author if she has any questions for me. Have some. This is your one-on-one time with an agent, so use it. Ask questions about her, the agency, the business of publishing. Think of it as a pre-interview. If she calls to offer representation, you already have a sense of how well you talk and how comfortable you are with her.
- Relax and enjoy yourself. 10 minutes can go quickly.